The 2019 Graduation Tax-Free Sale Weekend campaign is yearly promotion that is sent to graduating students to inform them about the discounts and deals for the Aztecnology section of the SDSU Bookstore. Aztecnology is known to sell all kinds electronics from Apple to Dell. Marketing assets were made with celebratory graduation motifs to attract the graduating class of 2019. These assets consisted or table toppers, social media graphics, e-mail blasts, digital displays, and tall signs.